Effective Marketing Tools/ Business Plans and Feasibility Study
Effective Marketing Tools/ Business Plans and Feasibility Study
Effective Marketing Tools/ Business Plans and Feasibility Study is free Article written for free. As a mater of facts, Reaching out to the right customer is really important in business nowadays. As a matter of fact, you can’t afford to spend thousands of dollars on advertising and marketing without any effective results. To help your business reach out to the right customers, you need to pick up the right marketing plan.
Furthermore, with digital media and Internet, now it makes it easy to use alternative marketing methods to achieve growth at lower costs.
Also, Even if you are tight on your budget, never give marketing or advertising a miss. Marketing helps you to boost up the business’s growth by widening your prospects.
Target marketing means higher costs and more budget. But, what if you can do your marketing the right way at low costs. Sounds odd? Chill. There are ways how you can market effectively without spending much.
Here are 10 very effective low-cost marketing tools you can use to promote your business:
1. Social Media Marketing
Social media plays a very major role today when it comes to brand visibility and presence. With so many platforms and interfaces, it makes it really easy to target new customers. All you need to have is interactive content and daily engagement. Make sure you are active on all your platforms, reach out to all the individuals and stay connected.
2. Cross Promotion
A very effective way to market each others’ products, cross promotion help you to promote your business without any cost. Generally businesses complementary to each other use cross-promotion to promote each other’s businesses. Cross promoting will allow you to collaborate with other related businesses who will market your services, and in exchange you will market theirs’.
3. Referral Program
A very effective tool to increase customers, referral program allows you to multiply your user base without investing anything. It’s an organic tool of marketing where set up a program, put out the word and they grow on their own. Affiliate programs are generally advised to the businesses who offer services and products in the B2C category.
4. Local Events
The local community events help you to gain exposure and create brand awareness. A low-cost method of marketing a business, organizing local events will allow you to build your reputation. Even if you are tight on your budget, you can be a sponsor for the event or have a kiosk at the venue. Such events help you to promote your business to get a wider reach.
5. Email Marketing
Many consider it an outdated method of marketing, but email marketing is still a very effective low-cost advertising tool. With a good set of data, this low-cost marketing can help you to bond and connect with your audience. If not conversions, you can at least maintain a good rapport with your customers with timely greetings and messages. It will help to maintain a connection and you don’t have to shell out much.
6. Content Marketing
Also known as inbound marketing, this method is very effective when it comes to influencing buying behavior. Content marketing will help you to reach out to newer segments of the audience. You need to have a very strategic approach towards creating your content and the distribution has to be appropriate. Relevant and consistent content will allow you to gain and retain a clearly defined user base.
7. Reviews & User Generated Content
You, me and everyone check reviews before going for a particular service or product. Surveys say that positive user reviews have 60 percent more efficient to prompt a sale than advertising. If your product or service is being accepted on a positive note, it will motivate other customers at the same time. Tell your existing customers and fans to write a review or share a little story about their experience.
8. Boost Up Your Online Presence
The Internet is going to your road to success. Thousands of prospective customers are waiting for you online and all you need to offer is high-quality content. Well-written blogs, interesting articles and videos will help you to gain new customers. Make sure you have a well-designed website with the latest updates and offers.
9. SMS Marketing
We still see a message and read it carefully even it’s from a company or some advertisement. SMS marketing is a direct way to communicate with your target audience. The conversion rates are high and at the same time you are keeping up with your existing customers. Make sure you don’t overspend on your SMS marketing. Repeated texts will annoy your users and they may block or unsubscribe from your services.
10. Personal Branding
Personal branding may sound more corporate and standardized, but one can do this at an individual as well. Personal branding involves self-promotion across digital platforms or by maintaining a separate blog for business. You can use personal branding to syndicate your content by attracting new customers without investing anything.
You may be cutting down your budget in marketing and advertising, but never ever compromise on your quality. If you are tight on budget, try these low-cost marketing tools to attract new customers.
Do you know you can actually save yourself off this stress?
Engage CHRIS FARM NIGERIA to give you a professional business plans and a feasibility that will suit you demand today.
For your Agribusiness, either production, processing, marketing of any Agro-industry, our feasibility studies or business plan are explicit.
Generally, our feasibility study and business plans are developed so well that it becomes irresistible when you show them to your investors or sponsors. It gives you a clear picture of what you are expected to see when you put the feasibility study or business plans into use. It also shows how much it will cost you to own your desired business, what your money can afford. The kinds of product you will need to minimize input in other to maximize output, and how much returns you will get at the end of each accounting year until your business break-even on its initial investment capital. This will give the intending business person or investor or farmer, a vivid idea on the possible benefit he or she stands to gain, when he or she starts doing the business. With that, the intending business person or investor or farmer will not need a soothsayer to make decision for him or her.
You can use this format in developing your own business Plans and feasibility Study
OUR TABLE OF CONTENT INCLUDE;
SECTION 1(Business plan section)
- SECTION I – EXECUTIVE SUMMARY
- NAME OF BUSINESS / COMPANY
- OFFICE & SITE LOCATION
- MOTIVATION
- MISSION STATEMENT
- SOCIAL/ECONOMIC VALUE
- PROJECT STATUS & START UP
- WHY PREPARE THIS BUSINESS PLAN?
- SECURITIES FOR THE PROPOSED LOAN
- REPAYMENT
- SECTION II – STUDY AREA
- STUDY AREA
- COMPANY OVERVIEW
- MANAGEMENT TEAM
- DEPARTMENTS IN THE COMPANY
- EXPERIENCE
- MANAGEMENT TEAM GAPS
- SECTION III – INDUSTRY ANALYSIS
- DEFINING YOUR INDUSTRY
- YOUR INDUSTRY SIZE GROWTH RATE AND SALES PROJECTIONS
- INDUSTRY STRUCTURE
- MARKET OVERVIEW
- MARKET SEGMENTATION
- RELEVANT MARKET SIZE
- KEY SUCCESS FACTORS
- LONG TERM PROSPECTIVE
- MARKET CHARACTERISTICS
- SAMPLING TECHNIQUE
- SECTION IV – CUSTOMER ANALYSIS
- TARGET CUSTOMERS
- CUSTOMER NEEDS
- MARKET NEEDS / SOCIAL PROBLEMS AND SOLUTIONS
- BUYERS BEHAVIOUR
- MARKET SHARE
- SALES FORECASTING
- SECTION V – COMPETITIVE ANALYSIS
- DIRECT COMPETITORS
- COMPETITIVE ADVANTAGES
- SECTION VI – MARKETING PLAN
- PRODUCTS & SERVICES
- FINISHED PRODUCTS
- PRODUCT QUALITY AND PRODUCTION QUANTITY
- PRODUCTION CAPACITY
- PRICING
- PROMOTIONS PLAN
- DISTRIBUTION PLAN
- SECTION VII – OPERATIONS PLAN
- GENERAL APPROACH TO PRODUCTION
- TECHNICAL ANALYSIS / PRODUCTION PROCESS
- EQUIPMENT
- PACKAGING REQUIREMENTS
- SECTION VIII – FINANCIAL PLAN
- REVENUE MODEL
- FINANCIAL ANALYSIS
- FINANCIAL ASSUMPTIONS
- FINANCE CHARGES
- FINANCIAL PROJECTIONS
- FUNDING REQUIREMENTS/USE OF FUNDS
- CRITICAL ASSUMPTIONS
SECTION 2(Feasibility study section)
- FINANCIAL MODELS
- SUMMARY OF PROJECT COST
- BUDGET OF FIXED ASSETS / CAPITAL EXPENSES / INVESTMENTS
- DEPRECIATION
- UTILITIES
- OPERATING EXPENSES (OPEX)
- TOTAL REQUIRED INVESTMENT OUTLAY (REQUIRED START-UP CAPITAL)
- FINANCING PLAN
- INSTALLED / AVAILABLE EQUIPMENT
- BREAK-EVEN ANALYSIS
- LOAN REPAYMENT SCHEDULE AND INTEREST PAID
- FORECAST OF PROFIT AND LOSS
- CASH FLOW
- BALANCE SHEET
- GENERAL ASSUMPTIONS (BREAK EVEN ANALYSIS)
- BUSINESS RATIOS - PROFITABILITY ANALYSIS
- CONCLUSION
- SECTION 3 – APPENDIX
Click other related clicks that may interest you below;
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A PREPARED FEASIBILITY STUDY FOR CATFISH FARM IN NIGERIA
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How to handle and manage Snail farming
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· NOTE; According to our policy, we are not “allowed / permitted” to disclose peoples business or written feasibility study, “to anyone”, irrespective of their personality.
· BUT, WE are permitted to display only executive summary.
· This is just a sample of our executive summary on poultry feasibility study and business plan, carried out in Rivers State.
· 1st sample;
These Feasibility study on poultry farming business (specializing on layers and boilers production), was conducted using projections, impressive publications, compounding interest/values, tables, graph, bar chart, pie chart, profits analysis and cash flow positions in other to give a clear picture of what is obtainable in that location, using eight plots of land, at Esemdiary village, Off Effurun Sapele Road, Okpe LGA of Delta state, Nigeria as a case study.
Esemdiary village is a community in Okpe Local Government Area of Delta State with coordinates 05°26’N 5°57’E, which also plays the host community to the Warri Airport, which is actually located at Osubi.
Okpe Local Government is a territory that used to be part of the original Okpe Kingdom, its headquarters is at Orerokpe, with a population of 128,398 people whose primary occupations include commercial farming, fishing, hunting, trading and gas exploration.
After carrying out the feasibility study on Esemdiary village, Off Effurun-Sapele Road, Okpe LGA of Delta state, Nigeria, it was discovered that, farming generally will do well both on crop and animal production.
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Get in touch with us today on our phone numbers or send us an email. We await your response……………………….
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- Teaching on how to remove the gummy and unpleasant smell of soybean oil
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- E-books on; Broilers farming, Layers farming, Grass-cutter farming, Rabbit farming, Pig farming, Catfish farming, and many more……
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